# Introduction
With the utilization of Big Data on your DG1 platform you can do just what its name implies – make a big difference in the success of your online business. Gather insights on your best-selling products and combine them with stock alerts for demand and sales forecasting, turn open and abandoned carts into profit using immediate interactions with your customers and measure the success of your promotions by monitoring your user sign-up rates. With the Big Data reports in your DG1 platform, the potential for growing your e-business is virtually limitless.
In addition to the dashboard overview of your site’s performance and statistics, DG1 platform also enables you to generate reports with various data from your shop or booking. You can generate the following statistics reports:
To view and/or generate reports, navigate to your DG1 admin panel and select BIG DATA.